Hi, I’m Jayde — a strategic thinker with a creative streak and a knack for turning complex challenges into innovative solutions.

I thrive at the intersection of strategy and creativity, whether I’m diving into data, designing campaigns, or collaborating with a team to bring ideas to life.

Currently, I’m a Programmatic Manager at Wavemaker, where I lead digital advertising campaigns from concept to execution. I love blending data-driven insights with bold ideas to deliver results that matter, all while keeping collaboration and curiosity at the heart of the process.

With a Master’s in Strategic Management and Design and a foundation in accounting and graphic design, my path has been anything but linear — and that’s what makes it fun. From teaching financial management at The New School to crafting campaigns that connect brands with audiences, I approach every challenge with precision, creativity, and an open mind.

When I’m not immersed in spreadsheets or campaign strategy, you’ll find me at a live concert, on a dance floor, or sketching something new.

Let’s connect, collaborate, and create something great.